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lockjaw radio DOSE #11 - 2005 vs. 2006

Posted by thomas on Monday January 2, 2006 to podcasts

2005 vs. 2006: The Year in Review and A Look Ahead, Burger King, Apple, Fitness Made Simple, Crispin, Porter + Bogusky, RSS, Ours Goes to 11

Click here for the direct download

Results of last week’s brand2brand combat:
Office Space narrowly edged Napoleon Dynamite, but whipped Fight Club soundly. Thanks to all who voted!

In this episode we’ll discuss the following topics:

Office Space bloodies Fight club and implodes Napoleon Dynamite
2005 gets rewound
John Basedow: Fitness Made Cheesy
Bald podcasters
Thomas and Jose predict the future
It’s good to be the King

iTunes Review is Online!
You can now review your favorite podcasts on iTunes. A good way to spread the word about podcasts you’ve heard, including lockjaw radio…

Listener Mail:

Justin Farrey hates the Coke Zero ad with the countdown. I mean, he hates it.
Bill loved Fight Club but thought Office Space had the best brand. He says: “When a movie can make a manufacturer create a product that wasn’t even part of their existing inventory (i.e. the red Swingline stapler), you’ve got something amazing. Office Space was also released in 1999 and is still going strong. My vote goes to Office Space.”
Doug Chalfant sent us a link to a hilarious SNL skit and says he listens to lockjaw radio while commuting to his job at E! .
Patrick Savage hated Napoleon Dynamite but got sucked in by the hype and watched the whole thing waiting for it to, “get good.” He also said that Jose is his Seth Godin….
Corrie mentions us and will be reviewing lockjaw radio.
Sandie chastises Thomas for leaving out 65 year old bankers from our demographic….oops.
James Clark voted for Napoleon Dynamite and also thought the “Art of the Heist” campaign by Audi USA was the best cross-media campaign of 2005. Good stuff!
Ben Swihart voted for Fight Club, suggested that we cite those who create the commercials and ads we profile (good suggestion), and had the funniest comment of the week regarding the PSP Squirrel Ad: “You know what though? They could make PSP commercials featuring a dog
turd on a white background for 60 seconds and I’d still want one. A PSP. Not a dog turd.”
Shannon Castillo breaks family ties and votes for Napoleon Dynamite: “It’s a feel good, root for the underdog, bring you back to you junior high/high school dorky days movie. And he wears moon boots. Who doesn’t smile when they see that?”
Jamin Rathbun casts half a vote for Fight Club, half a vote for Napoleon Dynamite
Jake Hathaway voted for Fight Club, hates Napoleon Dynamite, but thinks Office Space is the best movie ever.
Kim Bobo loves Office Space and works in a cube farm
Ryan Hodges stumbled across our podcast while searching for a CD on iTunes and had a suggestion for a topic on a future show. “How about compairing and contrasting advertising from the 40’s and 50’s from old time radio and early television and advertising from today.” Great idea!

brand2brand combat: Each week, we’ll compare two brands in a no holds barred, head to head death match. We’ll look at how they excel or fail in listening and responding to their customers.

In this week’s brand2brand combat:
We compare 2005 (the year that was) vs. 2006 (the year it will be). Listen in and then cast your vote in the brand2brand Combat Tally post.

Mentions:

NEXT WEEK ON LOCKJAW RADIO:
brand2brand combat: Cities/destinations as brands
Send your ideas, comments, suggestions, complaints or feedback to lockjawradio (AT) gmail.com