lockjaw radio DOSE #15: Super Bowl-o-rama
Battle of the Super Bowl Ads, Burger King Whopperettes, FedEx Cavemen, Dove Campaign for Real Beauty, Bud Light, Ameriquest, CareerBuilder
Click here for the direct download
In this episode we’ll discuss the following topics:
- Did you watch that stuff between the commercials?
- 5 blades? 5?? What the-
- Lockjaw Radio – The Campaign for Real Men
- What’s a Whopper without extra cheese?
- Mmmmm, Thomas angry!
- And Jose doesn’t mention Seth Godin even once – okay once..
Results of brand2brand combat:
You voted, and Budweiser (unspecified as to which commercial) as a brand beat competitors CareerBuilder, Burger King, FedEx and others. Thanks for voting!
Listener Mail:
- Jeremy Hague
- Corrie from New Media Strategies gives us a kind plug and review on her blog.
- Matt Jenkins
In this week’s brand2brand combat:
It’s a no brainer: Super Bowl Ads and how they use new media to compliment the 30 second spots.
Vote using our handy micropoll (to the right). Hit REFRESH to see results.
Website of the Week:
The new media version of a great Super Bowl ad wins out: Whopperettes, produced by the viral gurus at Crispin Porter + Bogusky
Mentions:
NEXT WEEK ON LOCKJAW RADIO:
T-Shirt Make Off with Special guests Bandwagon Radio
Send your ideas, comments, suggestions, complaints or feedback to lockjawradio (AT) gmail.com
